Director of Marketing, Technology Industry Experience at Princeton

Job Description

Our client a recognized leader in the technology industry develops and deploys a complete range of award-winning forensics, compliance, security surveillance and performance management solutions for applications ranging from core infrastructures to edge and branch environments. They are currently looking for a Director of Marketing to joing their team ASAP! In this position you will be responsible for but not limited to:
- Hands-on management of day to day Marketing activities and the Marketing team. Strategic market planning, including corporate positioning, market and competitive analysis, customer segment selection and penetration plans, and related product positioning.
- Develop, oversee and track the efficiency of marketing programs and communications including branding, public relations, advertising, white papers, trade shows, seminars and collateral materials, analyst and market research management, and website design and content. Must be familiar with both direct and internet-based marketing.
- Help manage all aspects of channel marketing and promotion.
- Ensure complete, current and comprehensive NIKSUN web site and supporting documentation.
- Define and direct marketing programs for demand creation, lead generation and interface with sales VP for lead tracking and management.

Working hours: Monday-Friday 8am-5pm

Required Qualifications:-
- 7+ years technology marketing experience in comparable industries, with 4 years in a management position.
- Prior industry knowledge that is in line with NIKSUNs business. Technology background in network performance and/or cyber security is required.
- Manage corporate training programs and various internal and external training events.

Educational Requirements:
- M.B.A. or equivalent degree in Marketing; technology background.

Travel Requirements:-

Job Requirements

 
Country: USA, State: New Jersey, City: Princeton, Company: Randstad.