Product Marketing Lead Associate at Jersey

Job Description

Company Description
AXA Equitable is a leading financial protection company, committed to fostering and maintaining a diverse, multicultural and inclusive environment, and one of the nations premier providers of life insurance and annuity products. The organization was established in 1859 and we are committed now more than ever to helping clients meet financial goals in all stages of their lives. One of the hallmarks of our proud heritage is providing world-class customer service.

Were always looking for smart and talented people to help us develop new and innovative ways to expand our product portfolio, reach new customers and serve well the clients already a part of the AXA Equitable family.

Job Purpose
* Develop, under direct supervision, promotional materials in support of product launches, product refreshes or as needs come up to support existing products (for example, develop materials to articulate sales concepts or modify and maintain existing materials)
* Contribute, under direct supervision, to creation of integrated promotional campaigns in support of new or existing products
* Manage development process of promotional materials, including:
o Articulation of value proposition to target customers and other key stakeholders (e.g., advisors, consultants, firm gatekeepers)
o Development of concept for materials, key points to articulate and strategic brief to capture both. Briefs will build on deep understanding of needs of end-customers and key stakeholders, informed by appropriate research
o Putting together communication/promotion plan across mediums (print, online, digital)
o Writing creative brief where needed to engage others (external/internal) in concept development or graphic design
o Manage process from end to end until production and delivery
* Collaborate with other teams in Marketing & Communications (Insight & Analytics, Brand & Customer Experience, Digital & Multichannel and Corporate Communications) as well as with external teams (such as product development, distribution, legal and compliance) throughout development process and from time to time as needs arise
* Seek feedback, qualitative and quantitative, on success of discrete promotional materials and integrated campaigns. Track results, implement required improvements and monitor results.
* Act as brand and customer centricity advocate and ambassador on behalf of Marketing & Communications community throughout the company

Qualifications
* Ideally two years experience, preferably in the retirement markets, supporting marketing or sales efforts of financial products (such variable annuities, life insurance products, mutual funds or other investment offerings)
* Solid communication skills, both verbal and written
* Good understanding of financial markets and product categories
* Good interpersonal skills
* Good project management skills
* Solid Microsoft Office skills: PowerPoint, Word and Excel

Other information
NOTE: AXA Equitable participates in the E-Verify program.

In addition to competitive compensation and an outstanding benefits package including 401 (k), pension and medical programs, we offer the opportunity for continued professional development in a congenial corporate environment. EOE M/F/D/V

Job Requirements

 
Country: USA, State: New Jersey, City: Jersey, Company: AXA Equitable.